TROW GROUP TONGA

Founded in 2017     |    Locally Operated   |   Salvaging, Restoring and Sustainability

TAUMU’A NGAUE A E KAUTAHA

OUR MISSION

TROW Group Tonga’s mission is to foster sustainable development by providing access to affordable, high-quality, second-hand furniture and building materials that enrich the lives of the people of Tonga. By sourcing these goods through our subsidiary in New Zealand, we actively contribute to a circular economy model. We recover, repurpose, and redistribute valuable resources that might otherwise go to waste while simultaneously providing essential goods to schools, churches, and communities

across Tonga. Our business model is built on reinvesting profits into local initiatives, ensuring that every dollar generated stays within the Tongan economy. This approach allows us to not only meet the immediate needs of our community but also contribute to long-term social and economic development. With a focus on infrastructure, we are particularly committed to supporting the rebuilding efforts following Cyclone Gita, providing critical supplies for schools, homes, and civil infrastructure. By fostering sustainability and self-reliance in Tonga, TROW Group Tonga is more than just a company, it’s a movement towards creating a thriving, circular economy that benefits both people and the environment. Our work is driven by a deep commitment to the Tongan people, with every project aimed at building a better future for generations to come.

VISONE A E KAUTAHA

OUR VISION

Our vision at TROW Group Tonga is to be a leading force in reshaping Tonga’s economy by integrating circular principles into every aspect of our operations. We envision a future where materials are reused, repurposed, and recycled in ways that support the community and minimize waste. By giving a second life to furniture, building materials, and other valuable resources, we aim to reduce the environmental impact of traditional manufacturing and

waste processes, while making essential goods more accessible to those in need. At the heart of our vision is a commitment to Tonga’s growth and resilience. We recognize the vital importance of infrastructure in a nation’s recovery and progress. That’s why we focus on rebuilding efforts in the wake of natural disasters like Cyclone Gita, and we are expanding our efforts to support civil infrastructure projects that provide lasting value to communities across Tonga. We strive to create a self-sustaining business model where the reinvestment of profits into local development projects leads to the creation of jobs, the empowerment of local businesses, and the growth of a resilient economy. Through our efforts, we hope to inspire other businesses to adopt circular practices, demonstrating that sustainability and profitability can go hand in hand. Ultimately, TROW Group Tonga aims to play a pivotal role in shaping a future where Tonga not only recovers from adversity but thrives through a shared commitment to environmental stewardship, social equity, and economic resilience. We are driven by the belief that by working together, we can build a circular economy that benefits all, creating a lasting legacy for future generations of Tongans.

FAKALAKALAKA E NGAUE

OUR IMPACT

A journey that started in 2017. We wanted to share this image because it reflects how culture, language, and community are woven together, much like the Ta’ovala itself. Just as the Ta’ovala represents respect and humility, our work in Tonga is about upholding those same values through sustainability, circular economy practices, and creating opportunities that strengthen communities for future generations. This visual shows the strands of impact we’ve built alongside our Tongan community: creating jobs, repurposing materials, reducing waste, and nurturing a thriving circular economy that aligns with both cultural and environmental values.

KO HOTAU KAKAI

OUR PEOPLE:

BENHUR TAUTUA’A

BENHUR TAUTUA’A

Ben is the General Manager of TROW Tonga, driving the use of deconstructed materials for sustainable infrastructure. He’s led projects to rebuild cyclone-resistant buildings and developed the Pacific’s first sustainable Business Hub. Ben aims to expand TROW’s model across the Pacific, creating jobs and reducing reliance on virgin resources.

AMELIA TAUTUA’A

BENHUR TAUTUA’A

Amelia Tautuaʻa has been a vital part of the Tonga Division since joining the organisation in 2018, working closely with the General Manager. In her role as Administration Manager, she brings strong dedication and expertise to overseeing key administrative functions. Her responsibilities include managing finances, coordinating office supplies, organising team meetings, and ensuring compliance with all reporting requirements.

MELE TAUTUA’A

BENHUR TAUTUA’A

Mele is an important part of TROW Group Tonga – She helps execute and refine our marketing strategies, through collaborates closely with our Communications and Media team in Aotearoa. This ensures our storytelling is consistent and aligned with the values of TROW Group. Mele ensures that our efforts reflect our commitment to sustainability and responsible operations across the pacific, she is continuously identifies opportunities to improve and drive better outcomes for the business.”

Recycling Case Studies

Recycled Materials from NZ TROW projects to Tonga

KO E NGAAHI VITIO MEI HE KAMATA’ANGA ‘O EMAU FONONGA MAI

Videos of our journey

TROW Group Tonga’s mission is to foster Take a look at our journey through video – a glimpse into what we’ve been up to, why we exist, and the heart behind our work. Most of these stories come from our Aotearoa division, capturing the projects where materials now here first began their journey. It’s pretty special to see the transformation unfold. Have a watch – it’s a little bit magical.

HALAFONONGA MEI PIHA KI TONGA

Journey from Piha to Tonga

TROW Group founded by Saia Latu salvages hundreds of tonnes of construction waste from Auckland Council and Kāinga Ora projects to re-build schools, social housing, and community centers in Auckland and Tonga. Trow Group is raising awareness about waste and the environment which is not something typically raised in the construction industry. Yes using recycled and environmentally friendly materials for new buildings is not new but reducing the amount of waste coming out of a construction site is new here in NZ. Our methodology has pushed the boundaries and made other companies take notice, it has also made the government make changes in its construction tendering policies, making Trow Group a leader in this space.

NGAAHI TOKONI KI TONGA ‘I HE SAIKOLON KO GITA

Offering relief for Tonga

This video captures an important part of our journey in providing relief to Tonga during Cyclone Gita. In the aftermath of the disaster, many families, schools, and communities were left without the essentials they needed to recover. This container, our third sent to Tonga, was packed with supplies to support our families and staff, as well as vital materials to help our team rebuild community infrastructure.

One of the key areas of focus was Queen Salote High School, where the damage was significant. The materials sent played a role = in repairing buildings while restoring a sense of hope.   See more here →

KO E FO’I POLOSEKI NGAUE ‘I NORMAN KING

The Deconstruction of the Norman King Building

This project was never just about deconstruction — it was about connection. From soft stripping through to full deconstruction, every step carried a purpose: to give materials a second life and extend their journey far beyond the site itself. A major part of that journey has been Tonga. Salvaged materials from this project have made their way across the ocean there to support our Tonga Division, where they’re helping to drive local recycling initiatives, strengthen community infrastructure, and bring real impact to families on the ground. This is the heart of our work — making sure what we recover in Aotearoa can also create opportunities and resilience in the Pacific.

MOU TOE VAKAI ANGE KI HE’EMAU NGAAHI TALANOA

MORE STORIES:

MOANA PASIFIKA COLLAB

WEBSITE ARTICLE

DIVERTING WASTE

WEBSITE ARTICLE

TROW FALE CONCEPT

WEBSITE ARTICLE

KO HOMAU HALAFONONGA ENI

Our Journey

TROW Group Tonga’s mission is to foster sustainable development by providing access to affordable, high-quality, second-hand furniture and building materials that enrich the lives of the people of Tonga. By sourcing these goods through our subsidiary in New Zealand, we actively contribute to a circular economy model. We recover, repurpose, and redistribute valuable resources that might otherwise go to waste while simultaneously providing essential goods to schools, churches, and communitieS